May 23, 2024

Open Court

MORE TENNIS THAN YOU'LL EVER NEED

ITF launches gender equality campaign

There’s a certain irony to the fact that the ITF, at its AGM this week in Orlando, Fla., announced a new campaign to promote gender equality to “ensure tennis is a leading light for sport both on and off the field.”

The organization’s entire focus the last months has been the men – its big-bucks reform of Davis Cup, which comes to a vote Thursday.

Wasn’t it just a year ago that the ITF proudly announced Geneva as host a combined Fed Cup and Davis Cup finals event from 2018-2020?

Yes, it was.

Have they let Geneva know?

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